MAGAZINE AD DIMENSIONS. Width Height ... Minimum required image
resolution is 300 dpi for color and gray- ... No other colors should be present in
the file.
A dve r t i s i n g spe c i f i c a t i o n s Trim Size: 8 1/4” w x 10 7/8” h Live Matter: 3/8” from trim Line Screen: 175 Printing: Sheetfed offset Binding: Saddle-stitched Partial page ads: Please include a rule around your partial page ad.
MAGAZINE AD DIMENSIONS Spread (2 facing pages) Full page 2/3 page vertical 1/2 page island 1/2 page horizontal spread 1/2 page horizontal 1/3 page vertical 1/3 page square 1/ 4 page horizontal 1/6 page vertical
Width Height 16 1/2” 10 7/8” 7” 10” 4 5/8” 10” 4 5/8” 7” 5” 15 1/4” 7” 4 7/8” 2 1/8” 10” 4 5/8” 4 7/8” 4 5/8” 3 1/2” 2 1/8” 4 7/8”
Bleed pages: Full page ads only. No additional charge for bleed. 1-Page Trim Size: 1-Page Bleed Size: 2-Page Spread Trim Size: 2-Page Bleed Spread Size:
8 1/4” x 10 7/8” 8 1/2” x 11 1/8” 16 1/2” x 10 7/8” 16 3/4” x 11 1/8”
REQUIREMENTS FOR ELECTRONIC DELIVERY OF PRINT ADVERTISING GENERAL INSTRUCTIONS A high-resolution press-ready PDF (PDFX-1a) file is required for all electronic ad submissions. All fonts must be embedded. Minimum required image resolution is 300 dpi for color and grayscale images and 1,200 for line art (1-bit) images. All color files must be created in CMYK color mode. Publisher will convert ads submitted in RGB but is not responsible for color reproduction on these ads. No other colors should be present in the file. Charges incurred to prepare ad for print reproduction will be billed to the advertiser.
PROOF INSTRUCTIONS • Color Ads: An identifiable SWOP-certified proof (Specification Web Offset Publications, www.swop.org) must be supplied with the final digital file. If a SWOP-certified proof is not supplied, then the publisher cannot guarantee correct reproduction color. Any omissions or color deviation from a submitted proof, other than a SWOP-compliant proof will not warrant compensation to the advertiser. • B&W Ads: A hard-copy proof the same size as the digital art must be supplied with the final file. For more detailed instructions on materials, call Brett Goldfine at SAGE Publications.We recommend that all advertisers preflight their ads prior to submission to publisher to check for errors.
FILE SUBMISSION INSTRUCTIONS Please supply files to SAGE using one of the following methods: CD-ROM, e-mail or FTP. Please include a SWOP-certified proof with your digital submission. If supplying artwork by e-mail or FTP, then send the proof in a separate package in the mail.
FTP Instructions
Host: ftp.auras.com Username:
[email protected] Password: auras Please e-mail Kirsten Beaulieu at
[email protected] when you have uploaded your file to the FTP site. For questions, call her at 805-410-7160.
BIND-IN CARDS AND INSERTS All bind-in cards and inserts are jogged to the head. All bindin cards and inserts must have 1/8” trim beyond the crop mark area of the Head, Foot, Gutter and Face of the Advertisement. Perforations must be 3/8” from the gutter. All live copy should be no closer than 3/8” from trim. For inserts, 70# coated stock for minimum weight and 110” coated stock is the maximum.
POSTAL REQUIREMENTS FOR BUSINESS REPLY CARDS Final size of all business reply cards must be 4 1/4” h x 6” w.
FONTS Illustrator fonts should be converted to outlines before submitting file. Do not send true type fonts.
IMAGE SIZE/CROP
Minimum paper weight is 7 pt. Recommended stock is 75# hibulk. It meets the requirements set forth by the U.S. Postal Service for reply cards.
Digital art files should be cropped to remove non-printing borders. Art should be created or scaled to the size intended for print. Image orientation should be the same as intended for print. For ads that are intended to run off the page, a 1/8” minimum bleed is required on all sides. Publisher is not responsible for any errors in reproduction if artwork is not provided according to the above specifications.
