Defensive marketing and market entry deterrence ...

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Defensive marketing and market entry deterrence strategy framework in global markets. Karakaya, Fahri;Dalgic, Tevfik. American Marketing Association.
Defensive marketing and market entry deterrence strategy framework in global markets Karakaya, Fahri;Dalgic, Tevfik American Marketing Association. Conference Proceedings; 1999; 10, ABI/INFORM Global pg. 250

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Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

Reproduced with permission of the copyright owner. Further reproduction prohibited without permission.

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