Professional Coaching School di Marina. Osnaghi®. The marketing of a coach
and the consolidation of professional success
.
Professional Coaching School di Marina Osnaghi® The marketing of a coach and the consolidation of professional success
[email protected] www.coachingandcoaching.it The marketing of a coach and the consolidation of professional success
The marketing of a coach and the consolidation of professional success The aim of this training is to accompany you as a coach at the beginning of your activity and help you develop your own professional project empowering your service offering to customers. The key coaching tools and techniques are identified and leveraged in order to develop the project, enhance your internal and external reliability, and improve sales and contact channels. Key benefits of this training: -
Design and lay the foundations for focusing your professional development as a coach Enhance your Selling & Marketing Yourself techniques Gain more confidence and be aware that your support can provide an added value to the customer Become more ‘appealing’ for the customer
The training takes place in 2 8-hour days: Program
First Day 1. The career project for the professional coach: define scope and targets 2. Create your professional introduction by relating past experience to coaching 3. The ability to introduce yourself in a self-confident and appealing way, through your distinctive and strong peculiarities and by providing customers with achievable benefits: - Why to choose me and my coaching service? - What makes me so special and different from others? - What does the customer get by choosing me and my coaching service? 4. Make yourself visible: identify contact channels Second Day 1. How to start an agreement: the language used to sell coaching services to individuals and companies. 2. How to lead a sales talk 3. How to present the product to customers in a clear and transparent way 4. How to define a product offering 5. How to identify your customer target and the services to be delivered 6. How to draw up an effective offering 7. How to price the product 8. How to monitor and measure outcomes
Fee:€ 750.00 + VAT. Fee for school members only: € 580.00 + VAT
The marketing of a coach and the consolidation of professional success
