Show Proposal

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·Seoul Cooking Show. Hall B. ·Siba 2014. ·Seoul International Bakery Fair. Hall C . Hall D. Hall A. Hall B. All About Food Business! FOOD WEEK KOREA 2014 ...
Organized by

The Best Business Platform in Korea

Show Proposal www.foodweek.info

COEX

All About Food Business! FOOD WEEK KOREA 2014

1. Show Overview Doing Business in Asia? Food Week : Top Gateway to the Asian Food Market

TITLE

FOOD WEEK KOREA 2014

PERIOD

November 12th(wed) – 15th(sat), 2014

VENUE

Coex Halls A,B,C,D / 36,000㎡

SCALE

1,000 exhibitors, 1,800 booths

ORGANIZERS EXHIBIT ITEMS

Business Days: November 12th – 13th

Coex Co., Ltd, The Kyunghyang Daily News, The Agriculture Fisheries & Livestock News, The Buyer, Korea Cooking Machinery Industry Cooperative, Monthly Magazine H & R Cultivated Food Products, Prepared Food Products, Beverages, Bakery, Food Machinery, Kitchen Utensils, Ingredients & Services

th 9

Edition

All About Food Business! FOOD WEEK KOREA 2014

2. Floor Plan

Hall C

Hall D Hall C

Hall D

·Premium Agro/Marine/Livestock ·Rice/Fermented Food ·Makgeoli Expo

·General Food Products ·Seoul Cooking Show

Hall A

Hall B

·International Food Pavilion ·Kitchen Fair

Hall B Hall A

·Siba 2014 ·Seoul International Bakery Fair

All About Food Business! FOOD WEEK KOREA 2014

3. FOOD WEEK KOREA 2014 Benefits Benefit 1. Business-Match Meetings & Buyer Incentives Qualified buyers are carefully selected by the Food Week organizer, and exhibitors are chosen and paired based on buyers’ stated interests.

Biz-Matching Results

Buyers Exhibitors Participated Scale

2010

2011

2012

2013

103

150

186

230

105

283

357

376

USD 23 million

USD 41 million

USD 46 million

USD 80 million

Major Buyers at Food Week Korea 2013 Lotte Mart, E-mart, Homeplus, Megamart, Bokwang Family Mart, GS25, 7-Eleven, Ministop, Lotte Department Store, Shinsegae Department Store, Hyundai Department Store, Everland, Amoje, CJ Foodville, Sunatfood, Ourhome, G Market, Auction, and more.

All About Food Business! FOOD WEEK KOREA 2014

3. FOOD WEEK KOREA 2014 Benefits Benefit 2. National Pavilion Package Countries looking to bring multiple exhibitors to Food Week can receive discounts on booth fees, accommodation, and domestic PR through our National Pavilion Package. All national trade promotion agencies and foreign embassies in Korea are eligible for premium National Pavilion package benefits.

Premium National Pavilion Package Benefits * Booth price: USD 400/sqm * Premium booth stand: Block system booth with LED lighting * National flag and name of the country will be integrated into the booth design • -

Booth fee discount depends on the number of exhibitors at pavilion : Up to 10 companies: 10% discount on total booth cost 11 to 20 companies: 15% discount on total booth cost 21 to 30 companies: 20% discount on total booth cost

• • • • •

One complimentary seminar room provided for one day during the show Free advertising on trade show homepage and in show directory Free promotional opportunities on e-newsletter distributed to 10,000 buyers Assistance in hotel, city tour, interpreter arrangement Biz-matching session arrangement for domestic buyers and exhibiting companies

All About Food Business! FOOD WEEK KOREA 2014

4. Participation Guidelines Booth Fees UNIT

1 booth (3mX3m=9sqm)

TYPE

PRICE

Space Only

USD 2,700

Shell Scheme

USD 3,000

Premium

USD 3,400 Shell Scheme 3X3M

Utilities and Additional Services Utility Electricity

Price Daytime: US $70/Kw 24 hours: US $80/Kw

Telephone

US $200

Water System

US $200

Wired LAN

US $200

RFID Sysytem

US $300

Premium Booth 3X3M

All About Food Business! FOOD WEEK KOREA 2014

5. FOOD WEEK KOREA 2013 RESULTS ·PERIOD : November 6th(Wed) – 9th(Sat), 2013 ·VENUE : COEX Halls A,B,C,D (36,007㎡)

29 Countries

602 Exhibitors

1,598 Booths COEX

Visitors 75,864 Overseas Visitors 1,492

INFO

Trade Buyers 37,932

All About Food Business! FOOD WEEK KOREA 2014

5. FOOD WEEK KOREA 2013 RESULTS VISITOR ANALYSIS Visitor Interest

Participating Business

All About Food Business! FOOD WEEK KOREA 2014

All About Food Business! FOOD WEEK KOREA 2014

Organized by

Food Week Secretariat Tel ) 82.2.6000.8160 E-mail) [email protected]

www.foodweek.info

COEX